The importance of being a Brief 

The importance of a good Brief and why do we need it - check out Tips & Tricks by our experts, including the infographics


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DigitalGO hosts a Design Thinking workshop in its HQ in Rome

“The customer is the heart of your product" - the workshop on the importance of human-centered design for the development of a product or service, which took place on Friday 26th of October at the DigitalGO headquarters in Rome


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Takeaways from Chatbot Summit 2018

The takeaways from the Chatbot Summit held last week in Berlin by our Marco Castrucci, Digital Solutions Product Manager, originally published on his LinkedIn Pulse


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Video: The Most Engaging Content for Marketers and Consumers

As European TV trade shows MipCom approach, we take a closer look at some of the emerging trends related to the video formats and viewability


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Key Trends in Video Marketing 2018

Content marketing is shifting towards video content and streaming, some of the most profitable digital marketing tools in 2018 – recent report by Wyzowl reveals the state of the market from both marketers and consumers point of view


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How to boost online performance with Conversational Web Experiences

Integrating AI-driven Chatbot and Design to create engaging online conversational experiences


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The Evolution of Digital Marketing is Guided by AI

AI and machine learning are fulfilling one of marketing’s most ambitious goals: cross-channel relevance


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2018 Customer Engagement Trends in Numbers

Why is engagement crucial in marketing strategies and what is the current state of the market? The latest statistics from the HubSpot report


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Socializing with AI – Chatbot Stats 2018

Digital conversations and real-time messaging market is on the rise – take a closer look at some of the latest statistics


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The Future of Content Marketing – Relevancy and Authenticity

What are the key trends for content marketing in 2018, and what are the main drivers that lead content strategies from data-driven toward customer-driven


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Customer Journey Evolution – Optimizing The Moments That Matter

What are the key trends for content marketing in 2018, and what are the main drivers that lead content strategies from data-driven toward customer-driven


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Chatbots and the Future of Instant Messaging: “Be where your customers are”

DigitalGO explores the world of Instant messaging, focusing on Chatbots as a perfect tool for brand promotion and customer satisfaction


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The Power of Engagement: 2018 is all about AI, digital skills and design

The new global business ecosystem is digital-first, with the final customer and his digital environment at its very core. The recent 2018 Digital Intelligence Briefing: Digital Trends, by Econsultancy and Adobe, allows us to get a comprehensive view of main market drivers and key success factors for high-performing companies.


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